A medical device company seeking to enter multiple condition categories successfully engaged Six Bridges Advisors to determine and accomplish the following goals and objects for the company:
- A path to revenue (over-the-counter vs. third-party reimbursement).
- The ability to optimize product launch sequence while considering the internal assets, competencies, and external market forces (reimbursement pressures, level of influence with the prescriber and payor audiences).
- A path to profitability, including the assessment of the cash input required to ignite and sustain operations through the early commercial stage.
- A business plan to support conversations with investors and strategic targets.
